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Friday, July 14, 2006

Learn about google page rank to win over your competition


The purpose of this lesson is to teach you the following:
Exactly what Google Page Rank is
How page rank is calculated
How to funnel page rank to your "money pages" (most important pages)
How funneling page rank properly can actually increase your website's ranking
I often find myself hearing the same questions over and over again...
Many people think Page Rank is simply where their website ranks in the search engines.Google Page Rank would then mean where they rank in Google.For example,
If I had a Google Page Rank of 5, that would mean that I ranked #5 in Google for my keyword. This is completely wrong... Google Page Rank has nothing to do with where you are ranked in Google for your specific keyword or keyword phrase.In previous lessons we went over, very briefly, what Page Rank is and how you can view the Page Rank of your webpage. But because I'm writing this article on Google Page Rank, I'm going to quickly repeat a few things.
.....What is Google Page Rank?
Google Page Rank is simply Google's way of displaying how important a webpage is. Google assumes that when 1 webpage links to another webpage,it's actually "casting a vote" for the webpage. The more votes you have for your webpage, the more important your webpage will be.
Google also takes into account the importance of other website's pages linking to your own webpage. If many webpages link to the website's webpage linking to
you (i.e. They have a lot of "votes") then their vote will be of more importance and will increase your Page Rank more.See images below for a visual representation of what I mean...
For example, let's say that a town was voting on whether or not they wanted to pass a certain law.
Their were 3 parties voting.
The Leader (Ruler)
The Council
The Citizens
Now, whose vote would count for more? I would guess that the Leader's vote would count for much more than both the council and the citizens. The leader is obviously more important that both of the others. The council and the citizens' votes would still count for something, but just not as much as the Leader's vote.
Page Rank works in a similar way. A link or "vote" from those pages that are more important will increase your page rank and "count for more" than those pages that aren't as important.Remember, in order to tell how important a webpage is, simply count the number of pages linking (voting) to that page, AND also the importance of those pages voting for that page.

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